6 Steps on the Content Marketing Value Ladder

How to use content creation to grow a fanbase? In today’s quick tips episode, Laura Kukemelk shares the 6 steps on the Content Marketing Value Ladder: building awareness, generating interest, providing comparison, helping with evaluation, assisting purchasing, and focusing on retention.

Connect with Laura Kukemelk on LinkedIn: https://www.linkedin.com/in/laurakukemelk  
Find out more: https://powerful-marketers.com/podcast/