EP101: 3 Ways to Use Customer Feedback To Grow Your Business

In this episode, Mari-Liis and Laura from Powerful Marketers discuss the most effective ways to use customer feedback to grow your business. There are many ways to do it but to keep it short and simple; we will share three highly effective tips. These include asking for feedback on social media and Google, showcasing the feedback on your website, and using the NPS score to measure customer satisfaction.

Quotes:

• "By asking for feedback on Google and on social media, you will be more visible, you will build trust on public channels and you can also improve your existing products or services." - 00:01:45
• "And overall, [showcasing the feedback] helps you to get your brand and business out there even more and it really builds your reputation in the marketplace while you sleep.” - 00:02:35
• “And what's great about this [NPS] survey is that it can also be anonymous, meaning they can be honest. And since it is such an easy question and it only takes really one minute to answer that, the likelihood of really receiving a lot of responses is quite high as well.” - 00:03:16
• "The best time to ask for NPS feedback is right after you have worked with them because their emotions are still high." - 00:03:57
• “Listening to your audience will naturally draw more users to your business as we all are drawn to positive people and companies.” - 00:07:03

Timestamps:

[00:01:07] Ask for feedback on social media and Google

[00:01:59] Showcase the feedback on your website to improve SEO

[00:02:54] Use NPS to measure satisfaction

[00:04:12] How to measure the NPS score?

 

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